5 September 2023 | lisa Set your online shop up for success selling overseas by offering your customers multiple languages. Follow our guide to translate your site and attact more customers. |
14 August 2023 | lisa Selling intangible products such as e-books, music, art, etc is easy with Bluepark. You can add digital content to products, so when customers complete their purchase they are able to download the files directly from their accounts. |
19 May 2023 | Cate Google will be depreciating their Google Analytics UA (Universal Analytics) service on 1st July 2023. In order to continue to use Google Analytics, you must upgrade to GA4 (Google Analytics 4). Follow our guide to migrate your UA account to GA4 and connect it with your Bluepark site. |
15 December 2022 | Cate Gift vouchers are a great way to promote as last minute gifts or at Christmas, once the last posting date has past, as they can be delivered instantly online. Find out how to set yours up with our guide. |
30 November 2022 | Charmaine Learn about what website cookies are, how they're relevant to your online shop, and how to add the cookie consent banner to your website. |
16 August 2022 | Cate Add a powerful Product Finder or Gift Finder to your online shop to improve user experience and reduce the number of clicks customers need to do to find the products they want to buy. |
10 August 2022 | Cate The first thing to understand about all Bluepark themes is that they do not determine the content that appears on the page. This allows you to edit your theme, or choose a completely different one, without affecting the content that appears on the page. This means that all sections on the homepage, and indeed other pages, can be edited, moved, or deleted, and new ones can be added in as you wish, giving you much more control and flexibility. |
23 May 2022 | Cate Before 2010 if you wanted to add a non-standard font to your website you would've had to install the font's files on your website's servers and linked to them using complicated code within the CSS to make sure it showed correctly. Nowadays you don't have to worry about complicated code or placing files on servers you might not be able to access thanks to Google Fonts. |
7 April 2022 | Cate If you're planning to post Facebook and/or Instagram ads, or you simply wish to track people interacting with your online shop, it is important to add the Facebook Pixel to your site. This will allow you to track clicks and conversions, build targeted audiences for future ads and remarket to people who have already taken some kind of action on your website. |
10 January 2022 | Cate Connecting your online shop to Google Analytics enables you to gather a wealth of data on your visitors and customers at no extra cost. You can then use this data to analyse them in in-depth ways to give you valuable insight into how to make improvements to your site, your product range and the service you provide. Follow our guide to connect your Bluepark site. |